U.K. license plate ‘O 10’ sells for $170,000 at auction

In many countries, personalized license plates are not offered the way they are in the United States, so interesting number plates are big business. In the U.K., there’s a veritable cottage industry based on the trade and auction of license plate numbers, and one family recently sold a simple three-digit plate reading “O 10” for the low, low price of £128,800 ($170,000).